After they excluded images,audio and video not to be part of the 140 characters, Twitter will be forced again to expand the 140 characters to 280 characters.
We want every person around the world to easily express themselves on Twitter, so we’re doing something new: we’re going to try out a longer limit, 280 characters, in languages impacted by cramming (which is all except Japanese, Chinese, and Korean).
It is a fact that the Twitter users have been struggling to fit their thoughts in ‘What’s Happening’ within that framework of characters.
It becomes even difficult when you are from a different language speaking group, since some characters could represent varying number of thoughts and ideas.
We understand since many of you have been Tweeting for years, there may be an emotional attachment to 140 characters – we felt it, too. But we tried this, saw the power of what it will do, and fell in love with this new, still brief, constraint. We are excited to share this today, and we will keep you posted about what we see and what comes next.
Twitter also seems to have been pushed by the growing number of valid complains from the users.
Before, twitter had just upgraded the use of GIFs technology in its application.
Otherwise, they continue to face competition from Facebook, their main competitor who allow as many characters as possible
Not everyone was happy about the idea though.
The 280-character limit is a terrible idea. The whole beauty of Twitter is that it forces you to express your ideas concisely (1/47)
— James Poniewozik (@poniewozik) September 26, 2017