Social Media Day was launched by Mashable in 2010 to recognize the digital revolution and create Social Media awareness. Each year thousands of people organize offline meet ups across the globe to recognize and celebrate the growth of social media globally.
In Kenya, Social Media Day is organized by Eyeballs Marketing in partnership with public and private sector stakeholders including the Kenya ICT Authority.
The theme for the 2016 #SMDAYKE celebrations is: “Freedom with Responsibility”. #SMDAYKE exists to sensitize Kenyans about the responsibilities that come with the freedoms of Social Media. The #SMDAYKE conversation will be devolved to all the counties across Kenya and will involve a Free Digital Training programme sponsored by Google through its partner Livity Africa.
