Apple TV has officially launched in Kenya, giving local viewers access to the streaming platform’s growing catalogue of original films and series through an expanded iCloud+ subscription. Starting in September 2026, iCloud+ subscribers in Kenya will also receive access to Apple Arcade as part of the wider subscription package. The move brings Apple’s streaming and gaming services together with cloud storage in a single offering. Kenya is among 59 new countries gaining access to Apple TV, taking the service’s global reach to 170 countries. The expansion marks a significant step in Apple’s efforts to broaden its entertainment services across Africa.
The new iCloud+ offering in Kenya starts at $0.99 per month for the 50GB storage plan, with customers able to choose from additional storage tiers depending on their needs. Alongside cloud storage, subscribers will gain access to Apple TV’s collection of original programming and more than 200 games available through Apple Arcade. Apple is rolling out the expanded iCloud+ package across more than 100 countries and regions through the end of September. For Kenyan consumers, the change means entertainment content will become part of a subscription that also provides cloud storage for personal files, photos and other digital content. The bundled approach gives Apple users access to several services through one subscription instead of managing each service separately.
The launch also expands Apple TV’s presence across Africa, with Kenya joining several other countries gaining access to the service for the first time. Nigeria, Tanzania and Rwanda are among the other African markets included in the wider expansion. The timing of the announcement is notable because Apple TV recently recorded a major awards success at the 78th Emmy Awards on September 14. The platform collected 28 wins, placing it ahead of HBO Max and Netflix for the year’s total awards haul. The result has further highlighted the strength of Apple’s original programming as the company takes its entertainment offering into more international markets.
Several popular Apple TV productions will now be available to Kenyan subscribers through the new offering. The catalogue includes Emmy-winning series such as Ted Lasso, Severance, The Studio and Pluribus. Pluribus has also emerged as Apple TV’s most-viewed drama, adding to the interest surrounding the service as it enters new territories. Kenyan viewers will also be able to watch films such as CODA, which won the Academy Award for Best Picture, as well as F1, which has become the highest-grossing sports feature of all time. The combination of award-winning television and major films gives the service a substantial catalogue for its Kenyan launch.
Apple TV’s arrival in Kenya comes nearly seven years after the service first launched globally in November 2019. Since its launch, Apple says its original films, documentaries and series have received more than 900 awards and over 3,800 nominations. The platform has built its catalogue around original productions rather than relying primarily on a large library of licensed content. Its programming now covers comedy, drama, documentaries, films and other forms of original entertainment. The Kenyan launch gives local audiences direct access to this catalogue through the Apple TV app on compatible devices.
Viewers in Kenya will be able to access Apple TV through the Apple TV app on iPhone, iPad, Mac and Apple TV 4K devices. The service is also available through supported smart televisions and gaming consoles, making it possible for subscribers to watch content beyond Apple hardware. This wider device compatibility could make the service accessible to households that use different brands of televisions and entertainment systems. Apple has also designed the wider iCloud+ package around access across multiple devices, allowing users to store and share personal content securely. Family Sharing provides another option, as iCloud+ subscriptions can be shared with up to five family members.
Apple Arcade is another major part of the expanded offering for Kenyan iCloud+ subscribers. The gaming service provides access to more than 200 games without advertising or in-app purchases. Its catalogue includes Football Manager 26 Touch, NBA 2K26 Arcade Edition, Hello Kitty Island Adventure, Sneaky Sasquatch and Angry Birds Reloaded. The inclusion of Apple Arcade means subscribers will have access to games alongside films and television shows without needing to take out a separate gaming subscription. Existing players will also keep their Apple Arcade game progress and saved data as the new subscription structure takes effect.
Kenyan subscribers will also receive access to Apple Music Select, which features a collection of ad-free stations programmed by Apple Music. Apple is separately offering iCloud+ subscribers in Kenya discounted Apple Music plans. The individual plan will cost $2.79 per month, while the family plan will cost $4.49 per month. This adds another entertainment option to an iCloud+ package that is already expanding beyond traditional cloud storage. For users who regularly consume music, television and games, the changes create a broader range of services around Apple’s subscription ecosystem.
The expansion also changes how Apple TV and Apple Arcade subscriptions operate in Kenya. The two services will no longer be offered as standalone subscriptions in the country once the new iCloud+ structure rolls out. Existing standalone subscribers will continue to receive access through iCloud+, while Apple says their individual subscriptions will be cancelled as the transition takes place. Apple Arcade users will not lose their existing game progress or saves during the change. The new arrangement makes iCloud+ the central subscription through which Kenyan customers access Apple’s cloud storage, television and gaming services.
Apple’s latest expansion gives Kenyan consumers a new way to access international television, films and games while also increasing the reach of its broader digital services. The inclusion of Apple TV and Apple Arcade in iCloud+ changes the value of the subscription by combining entertainment with cloud storage and family sharing. The arrival of the service also gives Kenyan viewers access to some of Apple’s most recognised original productions, including Ted Lasso, Severance, The Studio and Pluribus. With Apple TV now available in Kenya and other African markets, the company is extending its entertainment ecosystem to a much larger audience. The September 2026 rollout therefore represents an important new chapter for Apple’s streaming and subscription services in Kenya.
