By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Youth Village KenyaYouth Village KenyaYouth Village Kenya
  • Home
  • Education
  • Employment
  • Entertainment
    • Celebrity News
    • Celebrity Interviews
    • Sports
    • Fashion
    • Politics
    • Tech
  • Opportunities
  • Health
  • Contact Us
Search
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
Reading: Advertising your business
Share
Sign In
Notification Show More
Font ResizerAa
Youth Village KenyaYouth Village Kenya
Font ResizerAa
Search
Have an existing account? Sign In
Follow US
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
Youth Village Kenya > Blog > Business > Advertising your business
Business

Advertising your business

Editor
Last updated: 2015/06/28 at 7:36 AM
Editor
Share
4 Min Read
SHARE

 

Go to networking and other community events

From a chamber of commerce business card exchange, to a town fair—going out and directly meeting new people is hands down the most effective way to spread the word about a small business. Some business cards, a nice smile, and a confident hand shake are all you need to make it in this venue.

Generate referrals from current clients

Sometimes spreading the word starts right back at your own door. If you have a big enough client base, you can entice them to refer friends and family. With a little effort, each one of your clients could become your very own personal sales rep.

Give a free class or presentation

Schools, chambers of commerce, and many other groups often run regular programs and presentations that are put on by local businesses and members of the community. You can usually get involved just by sending in a proposal; though, I recommend first looking at some of the things they’ve run in the past.

Write an article for a newspaper or magazine

While it may cost thousands to get a half-page ad in a newspaper, you can often times secure an entire page by writing a good article. The trick to getting published is to make sure the article is of value to your customers, and not just an advertisement for your business.

Host a networking event at your business

There are dozens of groups that do monthly business card exchanges, why not invite them to your store or office? Hosting an event is a quick way to introduce your company to 50 or more people without paying a dime.

Put an ad in the yellow pages

This might be the most expensive suggestion in the bunch; but, as some small business owners will tell you, a well placed yellow pages ad can literally put dinner on the table. You might also put one in the online yellow pages too, just for good measure.

Create a Website

I can attest to this one personally. Our website has been an excellent way to build traffic, gain credibility, and make new relationships. Visit www.iconceptsolutions.co.za for web development services.

Place booklets or fliers in strategic locations

A friend of mine just told me a story about how he typed up several pages of home repair tips and placed them around town in various hair salons. Even with only a single logo and contact number on the entire collection, he was receiving calls within hours. Sometimes a little helpful information can go a long way.

Go to trade shows and table-top mixers

I know that trade shows can be expensive, but if you look carefully you might be able to find a mixer at your local chamber of commerce where you can secure a booth for a few hundred dollars. I’ve seen these shows help skyrocket some small businesses into the limelight. Just make sure you have a plan for engaging and following-up with people at the event.

Bonus Tip: Partner with another business

Partnering with another business is a great way to combine and leverage the resources of two companies. You can share contact lists, split marketing costs, and give ref

You Might Also Like

Build a Powerful Online Presence with Paid Article Placement in Kenya

Corporate Governance Scores Drop Among Kenyan Companies, Says CMA 2023/2024 Report

Botswana Businesses Relaunches as the Premier Resource for Entrepreneurs and Business Leaders

10 Things You Should Know About Tom Gitogo

10 Things You Should Know About Peter Ndegwa

TAGGED: Entrepreneurship

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
[mc4wp_form]
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Editor June 28, 2015 April 24, 2013
Share This Article
Facebook Twitter Copy Link Print
Share
Previous Article Tips for first year university students
Next Article Africa’s top successful women
- Advertisement -

Latest News

Michael Njenga Shares Emotional Journey of Recovery After US Hospitalisation
Breaking News May 8, 2025
Pritty Vishy Flaunts Impressive Weight Loss After Ozempic and Gym Commitment
Entertainment May 8, 2025
Bahati Shaves Off 10-Year-Long Dreads After Arsenal’s Defeat to PSG in the Champions League
Entertainment May 8, 2025
Youth Bunge: Empowering Kenya’s Next Generation of Political Leaders
News May 8, 2025
Dorea Chege Responds to DJ Dibul Cheating Rumours Amid New Motherhood
Celebrity News May 7, 2025
Nadia Mukami Embraces Sugar-Free Lifestyle in Inspiring Weight Loss Journey
Life Style May 7, 2025
Khalif Kairo Opens Up About Jail Experience After Release: “It Was Very Tough”
Life Style May 7, 2025
Jamal Rohosafi Sparks Buzz After Introducing New Woman Amid Wangari Thiong’o Breakup Speculations
Life Style May 7, 2025
- Advertisement -
Follow US
© 2023 Youth Village Kenya By Nine80 Digital Media
Welcome Back!

Sign in to your account

Lost your password?