The Galician brand of mineral water Cabreiroá has signed a global media star to star in its latest campaign with the aim of transferring to its consumers the special properties of its waters that make them perfect for hydration, or recharging, as an account the bell.
Sophia, the most advanced humanoid robot in the world, is the protagonist of the 100% Natural Recharge campaign , showing us the similarities between machines and humans, since we both need to recharge.
Cabreiroá wants to highlight the unique value of its waters thanks to its rich mineralization that contains sodium, potassium, lithium, magnesium and silica.
All this is the result of its origin in the granite subsoil of Verín, in Orense (Galicia), which gives rise to a spring known since the 19th century for the exceptional properties of its waters, which were also certified in 1906 by the Nobel Laureate Santiago.
For her part, Sophia is a celebrity and has starred in covers of emblematic magazines, which have highlighted her Audrey Hepburn style look and her ability to learn human behavior . It is owned by Hanson Robotics Limited , it was activated in 2015 and in October 2017 it became the first robot with citizenship of a country, in this case Saudi citizenship.
Artificial intelligence, key
In her many trips around the world, Sophia awakens a huge media expectation. On this occasion she has visited Spain for the filming of the Cabreiroá campaign and has expressed that
“my reason for being as a robot is to help you, not overcome you and I do not know what the future will be like, but we will work together “. se also states that “we will be more and more advanced to understand your way of thinking and feeling. I hope you learn to take advantage of our full potential. “
She also pointed out that “robots and humans share something incredible, our planet and I believe that when artificial intelligence advances even more sure that we can help you take care of it”
